branding, visual identity, app design
2019

Team:
Carles Giménez
Marta Pardina
Laia Xixons


Magnet (Magazine+Network) is a Netflix of digital publications. It’s a way of reading and managing digital publications, as the current apps are expensive, singular and they don’t promote interactions from the digital world enough.


Centered around the user experience of the phone format, this project explores microinteractions to make a more intuitive and user-friendly app through content customization.


The main goal was to translate the graphic experience of a print magazine to a digital setting without falling into analogue conventions or losing identity.